How to fix html lang on WooCommerce

Add a lang attribute to your site's <html> tag that matches the primary language of your store's content.

Steps for WooCommerce

  1. In WordPress admin, go to Appearance → Theme File Editor (or use a local FTP/SFTP client).
  2. Open your active (child) theme's header.php file.
  3. Find the <html line — WordPress outputs this via the language_attributes() template tag, which automatically includes the correct lang attribute.
  4. Confirm the line reads: <html <?php language_attributes(); ?>>
  5. If it is missing, add it exactly as above. WordPress reads the site language from Settings → General → Site Language and injects it automatically via this tag.
Official WooCommerce documentation ↗

What is html lang?

Every web page starts with an opening `<html>` tag. Adding a `lang` attribute to it — for example, `<html lang="en">` for English — tells browsers, screen readers, and search engines what human language the page is written in. It is a one-line change in your theme or template, and it is one of the most foundational requirements of modern web standards. The value uses a standard two-letter (or extended) language code such as `en`, `fr`, `de`, `es`, `ja`, or `zh-Hans`.

Screen readers used by visually impaired shoppers rely on the `lang` attribute to choose the correct pronunciation engine — without it, your content may be read aloud in the wrong language, making your store inaccessible. Accessibility laws in many jurisdictions (ADA in the US, EN 301 549 in the EU, AODA in Canada) treat a missing `lang` attribute as a conformance failure, creating real legal exposure. Search engines also use this signal to understand which market a page targets, which influences how and where your pages appear in regional search results. Fixing it is a quick win that simultaneously reduces legal risk, improves usability for millions of shoppers with disabilities, and reinforces your international SEO targeting.

See the complete Html lang guide for every platform and the full background.

Not sure if your WooCommerce store has this?

Run a free SEOLZ scan — we’ll find html lang and every other issue across your whole site.

Scan my site free

Fix html lang on another platform