How to fix link name on Webflow

Steps for Webflow

1. Open the Webflow Designer. Click the link or image element that is flagged.
2. In the right-hand Settings panel (the gear icon), scroll down to the 'Accessibility' section.
3. For a Link Block wrapping an icon or image: enter a descriptive label in the 'Label (aria-label)' field (e.g. 'View cart').
4. For a plain Link element with no visible text: type the descriptive label in the 'Label (aria-label)' field, or add a Text element inside the link and apply a 'visually-hidden' class (set width:1px; height:1px; overflow:hidden; position:absolute; clip:rect(0,0,0,0); white-space:nowrap).
5. For SVG icons placed inside Link Blocks: select the SVG element and in Settings → Accessibility, set aria-hidden='true' so screen readers ignore the decorative graphic and rely solely on the link's aria-label.
6. Publish and verify with axe DevTools or NVDA + Chrome.

What is link name?

Every clickable link on a webpage must have a meaningful text label that screen readers can announce to blind or low-vision users. A "link-name" failure means a link exists on your page but has no readable text — it might be an icon-only button (like a shopping cart or social media icon), an image link with no alt text, or an empty `<a>` tag. The WCAG 2.4.4 criterion ("Link Purpose") requires that the purpose of each link can be determined from the link text alone, or from its immediate surrounding context. Without a name, a screen reader will announce something useless like "link" or read out the raw URL instead of telling the user where the link goes or what it does.

Accessibility failures like this expose your store to legal risk under laws such as the ADA (US), AODA (Canada), EAA (EU), and Equality Act (UK) — lawsuits targeting e-commerce sites for WCAG non-compliance have increased sharply year over year. Beyond legal risk, approximately 7–8 million screen reader users in the US alone cannot navigate or purchase from a store with unnamed links, directly costing you sales. Google's crawlers also use link anchor text as a ranking signal, so unnamed links pass zero topical relevance to the pages they point to, weakening your internal linking SEO. Fixing this is typically a quick-win code change that immediately improves both accessibility compliance and search engine crawlability.

See the complete Link name guide for every platform and the full background.