How to fix missing title on Adobe Commerce (Magento)

Steps for Adobe Commerce (Magento)

1. For a product: go to Catalog → Products → select the product → expand the 'Search Engine Optimization' section → fill in the 'Meta Title' field.
2. For a category: go to Catalog → Categories → select the category → expand 'Search Engine Optimization' → fill in 'Meta Title'.
3. For a CMS page: go to Content → Pages → select the page → expand 'Search Engine Optimization' → fill in 'Meta Title'.
4. To set global title templates (applied automatically when no manual title is set): go to Stores → Configuration → Catalog → Catalog → search 'Title' and configure 'Product Title Suffix' or use the 'Meta Title' defaults.
5. Click Save and flush the Magento cache: System → Cache Management → Flush Magento Cache.

What is missing title?

A title tag is a short line of HTML — placed inside the `<head>` section of a page — that tells search engines and browsers what the page is about. It appears as the clickable blue headline in Google search results and as the label on a browser tab. Every page on your store should have exactly one title tag that accurately describes its specific content (e.g. "Men's Leather Wallets – BrandName" for a category page, or "Slim Bifold Leather Wallet | BrandName" for a product page). A missing title tag means the page has none at all.

The title tag is one of the strongest on-page SEO signals Google uses to understand and rank a page. Pages with no title tag are likely to rank lower, and Google will often auto-generate a title from random on-page text — which can look spammy or irrelevant in search results, destroying click-through rates. Lower rankings and poor-looking search snippets directly reduce organic traffic, which means fewer visitors and fewer sales. A well-crafted title tag also influences whether a shopper clicks your result over a competitor's, making it a direct conversion factor. Every day a page lacks a title tag is a day it underperforms in search.

See the complete Missing title guide for every platform and the full background.