How to fix missing og description on Wix

Steps for Wix

1. Open your site in the Wix Editor.
2. For standard pages: click the page in the Pages menu → the three-dot menu → SEO Basics. Scroll down to the 'Social Share' section and fill in the 'Description' field — Wix uses this as og:description.
3. For dynamic product pages in Wix Stores: go to the Store Manager → Products → edit a product → scroll to 'SEO & Social Media' (or 'Advanced SEO') → fill in the social description field.
4. For Wix Studio advanced users: use Velo (Dev Mode) to set custom meta tags programmatically with wixSeo.setMetaTags() in the page's onReady handler.
5. Publish your site and validate the tag using Facebook Sharing Debugger.

What is missing og description?

The og:description tag is a small piece of HTML code placed in the `<head>` of your page that tells social networks — Facebook, Pinterest, LinkedIn, X (Twitter), WhatsApp, and others — what text to show beneath your page title when someone shares your link. It is part of the Open Graph protocol, a standard created so websites can control exactly how their content appears in social previews. Without it, social platforms will either grab random text from your page or show nothing at all, resulting in ugly, unhelpful link previews. It is separate from (but related to) your regular HTML meta description.

When a customer or influencer shares your product or collection page on social media, the preview card is often the first impression a potential buyer sees — before they even visit your store. A missing og:description means the platform guesses what to show, often pulling in irrelevant text like navigation labels, price fragments, or nothing at all, which dramatically reduces click-through rates. Rich, controlled social previews directly drive referral traffic and conversions, especially for product launches, promotions, and influencer marketing. There is also an indirect SEO benefit: higher engagement signals from social traffic can reinforce the authority of your pages in search rankings.

See the complete Missing og description guide for every platform and the full background.