How to fix missing og title on Wix Studio

Steps for Wix Studio

1. In Wix Studio, open the site editor and select the page you want to fix from the Pages & Menus panel.
2. Click the page settings (gear icon) → SEO tab → set the 'Page Title' field. Wix Studio maps this to the og:title tag automatically.
3. For dynamic pages powered by a CMS dataset (e.g. a Products collection), click the dynamic page settings → SEO tab → use the dynamic field connector to bind 'Page Title' to the relevant collection field (e.g. 'Title' or 'Name').
4. For full custom control, use the Wix Studio 'Custom Meta Tags' section (in the SEO tab of page settings) to manually add: property: og:title | content: [your title or dynamic field].
5. Publish the site and validate with the Facebook Sharing Debugger.

What is missing og title?

The og:title tag is a small piece of HTML code — part of the Open Graph protocol — that tells social networks and messaging apps what title to display when someone shares a link to your store. Without it, platforms like Facebook, LinkedIn, Pinterest, and WhatsApp either guess a title (often pulling something ugly or irrelevant) or show no title at all. It lives in the <head> section of your page and looks like: <meta property="og:title" content="Your Page Title Here" />. It does not affect your visible page content — it only controls how your link previews appear when shared.

Every time a customer, blogger, or influencer shares a link to your store or product page, the og:title is the headline of that shared post — it's what makes someone stop scrolling and click. Missing or broken og:title tags mean your shared links look unfinished, unprofessional, or just plain wrong, which directly reduces click-through rates from social media. For ecommerce stores, social sharing is a significant free-traffic channel: a product shared on Facebook or Pinterest with a compelling, accurate title can drive meaningful revenue. Additionally, some search tools and third-party indexers use Open Graph data as a secondary signal for content relevance, so having it set correctly supports a consistent, trustworthy brand presence across the web.

See the complete Missing og title guide for every platform and the full background.